A pilot implementation of the SROI model to physical activity, sports and recreation programs in Bogota: social impact on health outcomes

Abstract

The Social Return on Investment (SROI) framework has been used globally by public agencies and third-sector organisations to evaluate the social impacts of their activities. The evidence that physical activity and sports (PAS) have health and social benefits is accumulating. However, there is a need to demonstrate accountability for public expenditure. The present research uses a transversal, retrospective design with the application of an evaluative SROI methodology to evaluate PAS interventions in South America for the first time. PAS interventions were offered by the Institute of Recreation and Sports (IDRD) in Bogota. Given the available information, the model only included the impact of the programs in health. The six standard steps for applying the SROI framework were followed. Semi-structured interviews with stakeholders were conducted, an impact map of inputs, outputs, and outcomes was created, and the SROI ratio was calculated including sensitivity analyses. For every $1 spent, a SROI of between $0.38 to $28.94 was generated in 2022. Sensitivity analyses showed robustness of the ratios in the face of a change in participation rates and instability in the face of changes in the percentage of risk reduction due to PAS. This research shows the value returned to the population when investing in PAS activities. This is the first application of the SROI to community-based programs in South America and can be used as a guide on what is needed to reliably adjust the model to the context. Finally, it contributes to further support the benefits of PAS globally.