Fernandez-Vega Alonso, Jorge2024-07-092024-07-092024-06-26https://hdl.handle.net/10115/37232Trabajo Fin de Grado leído en la Universidad Rey Juan Carlos en el curso académico 2023/2024. Directores/as: Vera GelashviliThe aim of this thesis is to analyse a historic and world-renowned club, Real Madrid C.F. This entity is not merely a sports club, but an organisation that represents values that have helped it to be a leading club in the sporting, social and economic fields. In order to achieve the objective of this work, to find out how Real Madrid, through a strategy of sustainability, good governance and transparency, has managed to maintain a constant and long-term growth, an analysis has been made of the main financial statements of the last few years and of the different strategies and projects of sustainability and corporate social responsibility.engReal MadridSustainibilityfootballsocialeconomicCOVID-19info:eu-repo/semantics/studentThesisinfo:eu-repo/semantics/embargoedAccess