Examinando por Autor "Melani Rocha, Paula"
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Ítem Examining the journalistic genres hybridisation in content published by newspapers on Facebook Live(Taylor & Francis Online, 2020-03-23) Colussi, Juliana; Melani Rocha, PaulaJournalistic appropriation of social networks and the popularisation of smartphones have influenced media content’s production and the speed with which it circulates on networks. In this context, this article analyses journalistic genre hybridisation on Facebook Live streams from the newspapers Estadão (Brazil) and El Tiempo (Colombia). To conduct the case study, a content analysis was carried out on 40 videos broadcast by both newspapers on Facebook Live in July and August of 2017. The results show that this type of video favors journalistic genre hybridisation; hence, the use of hybrid genres in much of the content stands out and that this can influence the journalistic narrative in the coming years.Ítem WhatsApp as a Tool for Participation on Spanish Radio: A Preliminary Study of the Program Las Mañanas on RNE(Taylor & Francis Online, 2018-04-16) Gomes-Franco e Silva, Flávia; Colussi, Juliana; Melani Rocha, PaulaThis study was conducted in an environment of widespread use of social media and mobile applications in the mass media. The general goal of the study was to analyze the use of WhatsApp in cybermedia, specifically in radio. A case study was proposed to examine the use of WhatsApp on the program Las mañanas de RNE, broadcast by Spanish National Radio. It was found that the public was very accepting of the program’s initiative to solicit WhatsApp voice messages, beginning in November 2015. The case study used audio files of a direct broadcast that included specific times for audience participation. The use of WhatsApp was accepted by the audience, in addition to the use of the conventional telephone, as a tool well-suited to listener participation in radio programming. Finally, the study highlights the importance of interactive, participatory spaces in broadcasts through the creation of synergies with new forms of online participation.