Abstract

This end of degree project talks about how to rise the sales and market share of a Spanish SME throughout the improving of the business internet presence and the development of several digital marketing strategies in order to achieve a set objectives that would lead to the fore said market and sales increase.

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Journal Title

Journal ISSN

Volume Title

Publisher

Universidad Rey Juan Carlos

URI

https://hdl.handle.net/10115/36537

DOI

Date

2024-06-28

Description

Trabajo Fin de Grado leído en la Universidad Rey Juan Carlos en el curso académico 2023/2024. Directores/as: Ana Pilar Vico Belmonte

Keywords

SME , PYME , MARKETING , SALES , BUSINESS

Citation

Collections

Trabajos Fin de Grado

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