THE APPLICATION OF METAVERSE
| dc.contributor.author | García Moreno, Ana Beatriz | |
| dc.date.accessioned | 2023-11-09T11:00:03Z | |
| dc.date.available | 2023-11-09T11:00:03Z | |
| dc.date.issued | 2023-11-08 | |
| dc.description | Trabajo Fin de Grado leído en la Universidad Rey Juan Carlos en el curso académico 2023/2024. Directores/as: Cristina Figueroa Domecq | |
| dc.description.abstract | An overview of the necessary technologies and developments for the evolution of the metaverse in the internal marketing scope; by analyzing the existing literature, examining different case studies of the dominant enterprises, and carrying out a quantitative analysis to conclude Generation Z opinion. | |
| dc.identifier.uri | https://hdl.handle.net/10115/25759 | |
| dc.language.iso | eng | |
| dc.publisher | Universidad Rey Juan Carlos | |
| dc.rights | ||
| dc.rights.accessRights | info:eu-repo/semantics/embargoedAccess | |
| dc.rights.uri | ||
| dc.subject | metaverse | |
| dc.subject | internal marketing | |
| dc.subject | Generation Z | |
| dc.title | THE APPLICATION OF METAVERSE | |
| dc.type | info:eu-repo/semantics/studentThesis |
Archivos
Bloque original
1 - 1 de 1
No hay miniatura disponible
- Nombre:
- 2023-24-FCEE-N-2110-2110038-ab.garcia.2019-MEMORIA.pdf
- Tamaño:
- 2.76 MB
- Formato:
- Adobe Portable Document Format
- Descripción:
- Memoria del TFG