dc.contributor.author | Bonilla‐del‐Río, Mónica | |
dc.contributor.author | Castillo-Abdul, Bárbara | |
dc.contributor.author | García-Ruiz, Rosa | |
dc.contributor.author | Rodríguez-Martín, Alejandro | |
dc.date.accessioned | 2022-03-08T17:24:53Z | |
dc.date.available | 2022-03-08T17:24:53Z | |
dc.date.issued | 2022 | |
dc.identifier.citation | Bonilla-del-Río, M., Castillo-Abdul, B., García-Ruiz, R., & Rodríguez-Martín, A. (2022). Influencers With Intellectual Disability in Digital Society: An Opportunity to Advance in Social Inclusion. Media and Communication, 10(1), 222-234. doi:https://doi.org/10.17645/mac.v10i1.4763 | es |
dc.identifier.issn | 2183-2439 | |
dc.identifier.uri | http://hdl.handle.net/10115/18811 | |
dc.description.abstract | Social networks are appointed as an opportunity to socially normalize disability, as demonstrated by the growing number
of influencers with a disability who are followed by millions of users. Likewise, intellectual disability has its place in the
networks, with special relevance among influencers with Down syndrome. In this study, a content analysis of 10 accounts
of influencers with Down syndrome from seven different countries was performed. Images, videos, comments, and other
interactions with their followers were analyzed. The preliminary results described the influencer profiles, the type of content
posted, and their relationship with sponsoring brands. These results indicate that social networks allow them to make
their interests visible, take part in the digital environment, and interact with their audience, being a positive influence that
promotes respect for diversity. These platforms are positioned as powerful tools for the construction and dissemination of
inclusive values and the empowerment of disabled people, minimizing controversial questions such as the instrumentalization
of the disability and its association with clichés. With all the analyzed results, it is possible to evidence that Instagram
can be considered a privileged network that could be utilized for the eradication of barriers and to ease the inclusion of
people with intellectual disabilities in the public sphere. The conclusions are relevant for the scientific community given
that they will allow us to achieve social inclusion, thanks to the impact of the posts from the influencers with disability. | es |
dc.description.sponsorship | © Mónica Bonilla-del-Río, Bárbara Castillo-Abdul, Rosa García-Ruiz, Alejandro Rodríguez-Martín. This is an open access article distributed under the terms of the Creative Commons Attribution 4.0 license (http://creativecommons.org/licenses/by/4.0), which permits any use, distribution, and reproduction of the work without further permission provided the original author(s) and source are credited. | es |
dc.language.iso | eng | es |
dc.publisher | Media and Communication | es |
dc.rights | Atribución 4.0 Internacional | * |
dc.rights.uri | http://creativecommons.org/licenses/by/4.0/ | * |
dc.subject | digital inclusion | es |
dc.subject | disability | es |
dc.subject | down syndrome | es |
dc.subject | influencer | es |
dc.subject | Instagram | es |
dc.subject | social inclusion | es |
dc.subject | social networks | es |
dc.title | Influencers With Intellectual Disability in Digital Society: An Opportunity to Advance in Social Inclusion | es |
dc.type | info:eu-repo/semantics/article | es |
dc.identifier.doi | 10.17645/mac.v10i1.4763 | es |
dc.rights.accessRights | info:eu-repo/semantics/openAccess | es |