ANALYSIS OF MERGERS AND ACQUISITIONS IN THE AUTOMOTIVE INDUSTRY

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dc.contributor.authorRodríguez Mendizábal, Guillermo
dc.date.accessioned2024-06-30T14:00:06Z
dc.date.available2024-06-30T14:00:06Z
dc.date.issued2024-06-26
dc.descriptionTrabajo Fin de Grado leído en la Universidad Rey Juan Carlos en el curso académico 2023/2024. Directores/as: Lucía Galicia Sanguino
dc.description.abstractThis project aims to analyze and compare two significant mergers and acquisitions (M&A) in the automotive industry: the merger between Daimler-Benz and Chrysler and the acquisition of Porsche by Volkswagen. The objective is to understand the strategic objectives, financial and operational impacts, and lessons learned from these cases.
dc.identifier.urihttps://hdl.handle.net/10115/35877
dc.language.isoeng
dc.publisherUniversidad Rey Juan Carlos
dc.rights
dc.rights.accessRightsinfo:eu-repo/semantics/embargoedAccess
dc.rights.uri
dc.subjectMerge
dc.subjectAcquisition
dc.subjectVolkswagen
dc.subjectDaimler
dc.subjectValue
dc.subjectpractices
dc.subjectstrategies
dc.subjectobjectives
dc.subjectculture
dc.subjectimpact
dc.subjectintegration
dc.titleANALYSIS OF MERGERS AND ACQUISITIONS IN THE AUTOMOTIVE INDUSTRY
dc.typeinfo:eu-repo/semantics/studentThesis

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