DISEÑO Y DESARROLLO DE UNA WEB COMERCIAL BASADA EN EL STORYTELLING

Abstract

The design and development of a commercial website based on storytelling focuses on creating an e-commerce website for a real clothing company called Enfurecidísima. The creation of Enfurecidísima will be shaped by research into the user experience using narrative elements. With the aim of examining the user experience in-depth, making them feel more "enfurecidísimo" than ever.