DISEÑO Y DESARROLLO DE UNA WEB COMERCIAL BASADA EN EL STORYTELLING

dc.contributor.authorGonzález Díaz, Raquel
dc.date.accessioned2023-11-21T01:00:13Z
dc.date.available2023-11-21T01:00:13Z
dc.date.issued2023-11-15
dc.descriptionTrabajo Fin de Grado leído en la Universidad Rey Juan Carlos en el curso académico 2023/2024. Directores/as: Alberto Tomás Delso Vicente
dc.description.abstractThe design and development of a commercial website based on storytelling focuses on creating an e-commerce website for a real clothing company called Enfurecidísima. The creation of Enfurecidísima will be shaped by research into the user experience using narrative elements. With the aim of examining the user experience in-depth, making them feel more "enfurecidísimo" than ever.
dc.identifier.urihttps://hdl.handle.net/10115/26216
dc.language.isoeng
dc.publisherUniversidad Rey Juan Carlos
dc.rights
dc.rights.accessRightsinfo:eu-repo/semantics/openAccess
dc.rights.uri
dc.subjectUser experience
dc.subjectStorytelling
dc.subjectUser interface
dc.subjectMarketing
dc.subjectUser research
dc.titleDISEÑO Y DESARROLLO DE UNA WEB COMERCIAL BASADA EN EL STORYTELLING
dc.typeinfo:eu-repo/semantics/studentThesis

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Memoria del TFG