DISEÑO Y DESARROLLO DE UNA WEB COMERCIAL BASADA EN EL STORYTELLING
dc.contributor.author | González Díaz, Raquel | |
dc.date.accessioned | 2023-11-21T01:00:13Z | |
dc.date.available | 2023-11-21T01:00:13Z | |
dc.date.issued | 2023-11-15 | |
dc.description | Trabajo Fin de Grado leído en la Universidad Rey Juan Carlos en el curso académico 2023/2024. Directores/as: Alberto Tomás Delso Vicente | |
dc.description.abstract | The design and development of a commercial website based on storytelling focuses on creating an e-commerce website for a real clothing company called Enfurecidísima. The creation of Enfurecidísima will be shaped by research into the user experience using narrative elements. With the aim of examining the user experience in-depth, making them feel more "enfurecidísimo" than ever. | |
dc.identifier.uri | https://hdl.handle.net/10115/26216 | |
dc.language.iso | eng | |
dc.publisher | Universidad Rey Juan Carlos | |
dc.rights | ||
dc.rights.accessRights | info:eu-repo/semantics/embargoedAccess | |
dc.rights.uri | ||
dc.subject | User experience | |
dc.subject | Storytelling | |
dc.subject | User interface | |
dc.subject | Marketing | |
dc.subject | User research | |
dc.title | DISEÑO Y DESARROLLO DE UNA WEB COMERCIAL BASADA EN EL STORYTELLING | |
dc.type | info:eu-repo/semantics/studentThesis |
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